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Challenges of Real-World Adoption of Effective Therapies, Practices to Treat Newly Diagnosed MM
AJMC
There are now highly effective therapies to treat newly diagnosed multiple myeloma (MM), but it will still take time for them to be adopted...
1 month ago
Nivolumab and ipilimumab in the real-world setting in patients with mesothelioma
ScienceDirect.com
Efficacy of nivolumab-ipilimumab in real-world patients with mesothelioma is comparable to phase 3 study. •. Discontinuation of at least 1 immunotherapy...
5 months ago
Irrelevance Proposition Theorem: What It Is and Examples
Investopedia
The irrelevance proposition theorem is a corporate capital structure theory that posits that financial leverage has no effect on the value...
2 months ago
2024 predictions from MM+M Agency 100 honorees
Medical Marketing and Media
We asked you to share some thoughts on what the year ahead will bring for the medical marketing business, and you responded in a big way.
5 months ago
In-class transition (iCT) of proteasome inhibitor-based therapy: a community approach to multiple myeloma ...
Nature
Long-term proteasome inhibitor (PI) treatment can improve multiple myeloma (MM) outcomes, but this can be difficult to achieve in clinical...
8 months ago
Best JavaScript Examples You Must Try in 2024
Simplilearn.com
Learn what are the best javascript examples you must try in 2024. Read on to know how JavaScript enhances the user experience of the web...
6 months ago
How RWE Was Used For Opdivo, Abecma & Orencia Approvals
Pink Sheet
Bristol Myers Squibb's use of real-world evidence in US and EU marketing applications for three of its products shows how population bridging,...
7 months ago
Inside Bayer’s embrace of generative AI - MM+M
Medical Marketing and Media
In this wide-ranging interview, Bayer's head of digital transformation Saskia Steinacker shares her top tips for implementing a genAI...
5 months ago
What is NPC streaming? TikTok star Pinkydoll goes viral with “ice cream so good yes...
Capital UK
Here's everything you need to know about the NPC TikTok trend, Pinkydoll and the viral “ice cream so good yes yes yes” memes.
10 months ago
The Hamilton Murph 38 Review: A Great Watch For Under $1,000
Hodinkee
A reduction in size goes a long way toward making this cinematic classic even better.
17 months ago